Re: 1. Love your clients; the definition of


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Posted by Wanda Loskot on October 12, 1998 at 18:25:08:

In Reply to: 1. Love your clients; the definition of posted by Raphael Tyszkiewicz on October 12, 1998 at 17:13:02:


: So which definition from which dictionary did you use Wanda here?
: I will look it up.


That is such a good question!
What is love?
Heck what IS love?

I know it might be shocking to some but I mean a real *unconditional* love, the same
love I have for my dearest friends for whom I am a confidant - because for my clients
I am a confidant too. And every successful business should be (how else will they trust
you with their problems that your business is supposed to solve?)

- Love is when we care about them and it gives us a pleasure to see them grow and succeed
- Love is when we put their needs first - and our needs second (yeah, really - in business!)
- Love is when we feel really emotionally gratified just by loving and being around

(oh yeah - I will get some letters from "realistists" for this one :-))

- Love is UNCONDITIONAL!
- And this is the love I mean when I say *love for customer*.

BUT...
Yes - there is but!

Number one:
- not all of us are able to love!
So, this kind of loving the customers is possible only for those who were able to heal
the past and become secure and assertive and loving to tehmeselves first. Because we
cannot love others until we learn how to love ourselves.

If you are nor ready - don't despair - work on it.
Get some "how to build your self-esteem" classes, learn communication skills (nor selling,
communication skills)

Number two:
- a subject of love needs to be chosen carefully, too!
Target people you want to love, Those who will appreciate it. Not all people want that kind
of love, of course. So leave them (for your competition - let them struggle :-))

Loving the humanity is fine - but perhaps you do more for your own family and your dearest
friends than you do for the humanity. I do more. Perhaps you have more patience and more
time to spend to listen about their problems? Perhaps you give them someting very very special
for their birthday and do a surprise party here and there - which you do not do for everyone
else, whom you love as a human race? And that is the special kind of love I have for my clients.
Not "the human race" type - the "dearest friend" kind of love.

That's why I like to say - they are my clients for life.
Long after I stop coaching them and being paid on a monthly basis.


: Many people have confused concepts about the word “love” and many of them will duplicate
: that according to their own understanding(often wronged by past experiences) and either
: will be scared or will go for it, making some clients feel uncomfortable (will love them too much :) )

Yeah - the same happen in other relationships.
People confuse love with a need to control all the time.
In marriages, in parent-child relationships.

Love is not controling.
Love is not becoming co-dependent either.

As I said - many people need to learn how to love first.
This is not a business approach for everyone.
Some people are ready - some will never feel comfortable.

Therefore if you love your customers that way, you have no competition.
Really. Becaue people are so hungry of love that they will reward you
in a way you cannot even imagine.

So, Raphael - I didn't give you a definition after all.
But I hope it expains this love-thing a little bit better.



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