Wanda Loskot is a bubbly, enthusiastic businesswoman who speaks very quickly and with authority on a variety of subjects.

As the owner of Success Connection: Referrals and Relationship Marketing, Wanda provides "marketing tips, business strategies and coaching for people who LOVE what they do but HATE to sell!" Visit Wanda's site at http://www.loska.com to learn more about her unique marketing philosophy.

Wanda began business coaching on a part-time until February of 1997, when she officially left the real estate field to become go full-time. The nature of the coaching profession encouraged Wanda to go online in June of that year.

She has served as a lecturer for college and university courses, and as a paid speaker for large corporations. She has conducted training courses in self-development, building self-esteem, dealing with difficult people, and building a home-based business.

When asked how she got her ideas for the business coaching theme on her website, Wanda responded: "One early spring night, three years ago, I woke up in the middle of night resolved to start an international organization which would teach people the keys to running an effective business, including marketing and communication strategies."

"While still selling real estate, I had experienced a surge of success when I used those same business strategies myself. It was then that I realized *every* kind of business service could be systematized and replicated. I had to share that with the world."

That's when she made the transition to business coaching.

Wanda believes that everything must be broken down systematically in order to be understood, and that the best way to learn is to teach - and that's what Wanda does best.

Having been involved in Toastmasters International, she was inspired by their impeccable system of manuals and their simple system of replication and duplication which allows anyone to start a Toastmasters organization from scratch in any country of the world.

"I had planned to use Toastmasters' methods of communicating, but then I discovered the Internet," Wanda states. "This allows me to reach and empower more people than I ever thought would be possible."

"I am able to coach people on a one-to-one basis, or lecture to 300. Either way, I am able to communicate and form lasting relationships versus simply getting customers. I teach getting customers - which is good. But, in addition, I teach forming relationships with them."

For Wanda, the Internet's biggest impact has been to shrink the world - there are now no geographical limitations. Since she is not limited to her own city, she has become very selective in choosing her clients. This larger potential pool has allowed her to have a higher criteria when choosing whom to work for. She will only work with clients who make her happy, - and all of her clients become lifelong friends.

Wanda's focus is "Happiness in Business."

"There are so many clients, you can pick the ones that make you happy and stay away from those who clash," she says.

Wanda says her mission is "to develop lasting friendships with clients."

It hasn't always been easy. Wanda had to overcome the learning curve that most new Internet marketers face, but she was fortunate enough to find a very knowledgeable friend at the beginning of her Internet career, Matt Hockin of the Multimedia Marketing Group, an online promotion specialist and Internet publicist.

"Being in constant contact with a friend who is that knowledgeable was like having a mentor. I am very grateful to Matt for helping me to make many important decisions."

Wanda works ten hours a day. She uses Microsoft Outlook to remind her to go for walks and take her vitamins, and she's fortunate enough to have a husband who does the laundry. She has designed her own website and is working on a business manual and audiotapes based on her experience and knowledge, which she plans to sell via her site.

She generates income through clients, one-on-one business coaching and, soon, through the manual and audiotapes. Occasionally Wanda will barter, and sometimes even provide a service free.

According to Wanda, advertising doesn't work in the long run. "It is too expensive and doesn't bring the best quality customers," she adds.

When asked what does work, she replied "word of mouth." Wanda believes that referral marketing is the most effective marketing available.

A very inspiring woman, Wanda Loskot is upbeat and positive and can be a wonderful example for any who hope for success on the web. Be sure to visit her site at http://www.loska.com.

To contact Darlene Bishop e-mail her at dbishop@wahmteam.com or visit her website http://wahmteam.com.